Sponsoring Up – Why You Must Always Look For People Better Than You

In network marketing, one of the biggest challenges is your posture. When I talk about posture, I don’t mean the way you sit but rather your overall confidence, charisma and composure when it comes to pitching your network marketing business to your prospects and training your downlines.

People who are new to network marketing tend to approach those who are very close to them personally or people who are of a lower social status compared to them. They tend to seek out those who are younger than them in terms of age and experience.

- People who are earning less money than them.

- People who are less confident than they are.

- People who seem to be going through a lot of struggles in life outwardly.

People who are generally not doing as well as they are.

Now, there is nothing wrong in sponsoring down per se, but consider this. If you build a team that is worse off than you, what will your organization be like. Will your people be doing the same thing.?

How much lower can you go before the sponsoring chain hits rock bottom?

I am not implying that a humble and lowly statured person cannot achieve success in network marketing but I’m referring to the duplication process.

If you want to achieve substantial results in your downline building efforts, you have to be able to sponsor up which means approaching people who are generally doing better than you. You must look for people who are older than you, have more experience than you, people that commands your respect, etc.

But they probably won’t listen to what I have to say.

Yes, you might think so but here are a few tips when it comes to sponsoring up and why you must do it at all times. Sponsoring up builds your confidence. Better to have 1 quality downline member than 10 people who will do nothing. You will surpass mental barriers you have never thought possible before because you are able to get a breakthrough.

Sponsoring up will give you a chance to tap into networks that are far beyond your reach. Having a CEO in your organization, for example, will open doors in ways that you cannot imagine.

Don’t worry if they won’t listen to you. You must always refer the prospect to a stronger upline in your organization. Let the stronger upline close him and train him initially and as he or she gets more into the business, they will in turn respect your leadership as well.

Remember, always aim for the moon. Even if you fail, at least you will clear the fence.

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