How to Have a Book Website That Effectively Sells Your Book

There are three mistakes, the way was said to you is:

1. You don’t have a website. Okay, this is an obvious one. But there’s a part of this error that may not be as obvious. For example, you do not have their own websites, but you have their own web site (Division) a book of the organization’s website. Is this good enough? Maybe not and here is why:

On an organization’s website you have to fit your own round pegs into square holes (or the other way round). What are the limits you are the Web site allows you to do so, you can easily make people jump from the page you are the author of other people’s author page on the same site.

2. You hire the web design / development, and its beautifully-designed website. But he/she has no knowledge about internet marketing practices and optimizing a site to encourage the search engines to find you (SEO – search engine optimization). You need to find a Web site builders who keep abreast of best practices and search engine optimization online marketing optimization and who set up the content to your site.

3. Do not allow visitors to your book immediately know what type of site and age-level of your books. Or even whether the book is top thriller novels or nonfiction.

You must immediately announce what your book is about. For example, if your book is a fiction ebook yellow zone and the first of a proposed series, let your website visitors know this info immediately. Of course, the number one way is to have a book cover that conveys this information (a 12-year-old protagonist wielding a sword is a big clue). However, even if you have the optimization of coverage, you need to re-enter the right information at the top center of the large-scale web site. (And be sure not to have too much surrounding copy that could detract from “getting” this message immediately.)

You do not want to mislead people into thinking the book might be for them when, for example, they only read hard-core crime drama and your book is a new fiction book. But you definitely want the fans of fiction ebook yellow zone to know instantly they are on the right page!

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